YOU Studio

YOU Studio: One member record for the door, the diary and the bar.

A 36,000 sq ft London studio and members club, run as one system for three audiences under one roof.

Solution
Membership
Category
Platform build
Location
London
Timing
2026, ongoing
Tags used
Card, Wristband, Resin tag
Status
Opening

Headline result

36,000

sq ft, one system

The brief

One system for members booking space, agencies and brands hiring Studios 1 to 3, and the venue running all of it. We benchmarked twelve of the most relevant workspaces and members clubs across the UK, Europe and the US. Not one ran a single member record across access, payments, community and events. That gap was the brief.


One system, three faces

  • Member Portal

    Application and vetting, tiered membership, studio booking against a token wallet, a catering wallet, event tickets and a tap to connect directory.

  • Production Portal

    For agencies and brands: live session state, crew on site, time remaining, hospitality ordered to the floor, session history and spend.

  • Admin, in Core

    Applications, access, bookings, token balances, kitchen orders and every session’s spend assembled for invoicing.

  • Hardware

    Cards, wristbands and resin tags as each member’s key. One credential opens a door, books a room, buys a ticket and keeps one member record.


What we learned

The instinct is to digitise everything. We did not. A production client spending five figures on a shoot wants their account manager on the phone, so booking stays human and everything around it goes digital. We kept the Paxton access system already installed, settled payments straight to YOU through Stripe Connect, and used the readers already going into the walls for wayfinding.


The result

Phase 1 built against fixed September dates. Soft launch to a founding cohort on an open day model. Hardware in production, payments coming online, Phase 2 in scoping.


What happened next

Official launch Q4 2026.

What it returned

The Numbers

  • 36,000

    sq ft, one system

  • 4

    systems built: member, production, admin, hardware

  • 3

    existing systems kept and connected, not rebuilt

  • 12

    workspaces benchmarked; none ran this as one system

  • Q4

    2026 official launch

From the project record · every number we publish carries the date it was true


What people saw

The Tag, the Portal, the Office

What was in people’s hands, what it opened, and what the brand watched from Core.

01 · In the room

  • A crew between set ups
  • The members lounge
  • An editorial shot at YOU
  • A car shoot at YOU
  • A member with a print
  • An editorial shot at YOU
  • A portrait shoot
  • An editorial shot in private dining
  • The hall, set for an event
  • Private dining
  • The lit booths
  • Studio 1 in daylight
  • Studio 2, garden doors open
  • Studio 3
  • The offices
  • The lounge, after dark
  • The goods lift, for crews and kit
  • The entrance

02 · The tags

  • The member card, front

  • The member card, back

  • The resin tag, at every door

03 · The Portal, start to finish

  • YOU Portal, live: a space built for you
    01a space built for you
  • YOU Portal, live: applying
    02applying
  • Applying: what you make
    03what you make
  • Applying: welcome in
    04welcome in
  • Members: sign in
    05sign in
  • Members: home
    06home
  • Members: book a studio
    07book a studio
  • Members: booked
    08booked
  • Members: the session
    09the session
  • Members: the wallet
    10the wallet
  • Members: events
    11events
  • Members: the entry pass
    12the entry pass
  • Members: invite the team
    13invite the team
  • Production: live sessions
    14live sessions
  • Production: a session
    15a session
  • Production: hospitality to the floor
    16hospitality to the floor
  • Production: ordered
    17ordered
  • Events: on sale
    18on sale
  • Events: the pass
    19the pass
  • Events: in
    20in

04 · The office, in Core

  • The YOU office: members

    members

  • The YOU office: a member record

    a member record

  • The YOU office: the studio calendar

    the studio calendar

  • The YOU office: applications

    applications

  • The YOU office: hospitality orders

    hospitality orders

  • The YOU office: production clients

    production clients

  • The YOU office: accounts

    accounts


Seen elsewhere

The Work, Out in the World

Press, posts and the live Portal. Each opens on the site that published it.


More work

Keep Going

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